Privacy policy

Hey Mila Inc.
Last Updated: 23 September 2025

Hey Mila Inc. (“Mila,” “Hey Mila,” “we,” “our,” or “us”) values your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit heymila.co or use our services.

By using our website or purchasing our products, you agree to this Policy. If you do not agree, please do not use the Services.

1. Information We Collect

Personal information you provide: name, email, phone number, billing/shipping addresses, and payment details (processed by our providers).
Newsletter & SMS information: email and phone number if you opt in.
SMS/Email Marketing Data: If you opt into text or email communications, we will collect your contact details and interaction data.
Order & account information: purchases, subscriptions, preferences, login credentials.
User content: reviews, photos, comments.
Automatically collected information: IP address, browser/device, location (approximate), browsing actions via cookies, pixels, analytics.

2. How We Use Information

Process orders, payments, and shipping.
Send transactional communications (order updates, account notices).
Send marketing emails/SMS if you consent (opt-out anytime).
Improve site, ads, and product offerings.
Detect fraud, enforce Terms, and comply with legal obligations.

3. Cookies & Tracking

We use cookies and similar technologies for core functionality, analytics, and advertising (Shopify, Klaviyo, Meta Ads). You can disable cookies in your browser.

Do Not Track / Global Privacy Control (GPC): Industry standards aren’t uniform. We do not respond to DNT signals, but we honor opt-out requests submitted via GPC where technically feasible.

You may also opt out of interest-based advertising via Network Advertising Initiative or YourAdChoices.

4. SMS/Text Marketing

If you opt in:

You consent to receive recurring marketing and transactional texts.
Message & data rates may apply; frequency varies.
Consent is not a condition of purchase.
Text STOP to opt out, HELP for help.
Carriers are not liable for delays/failures.
Providers (e.g., Klaviyo) process your number, message metadata, and opt-in/opt-out status.

5. Sharing Your Information

We do not sell personal information for money. We may share with:

Service providers: Shopify (platform), Stripe (payments), Klaviyo (marketing), Meta Ads (advertising), logistics partners.
Advertising partners: for interest-based advertising (may be considered “sharing” under CA law).
Authorities: as required by law.
Business transfers: merger, acquisition, or sale of company assets.

6. Data Retention & Security

We keep data as long as needed for orders, subscriptions, compliance, and business records.
Retention by category: orders (7 years for tax/audit), accounts (until deletion), marketing (until opt-out), analytics (as set by providers).
Data may be stored in the U.S. or abroad by providers.
We use reasonable safeguards but cannot guarantee 100% security.

7. Your Rights (U.S. States)

If you are a resident of California, Virginia, Colorado, Connecticut, or Utah, you may:

Request access to personal information.
Request correction or deletion.
Request disclosure of categories collected in the past 12 months (see chart below).
Opt out of sale/sharing for advertising.
Appeal if your request is denied.
Use an authorized agent to submit requests (we will verify identity).
Exercise rights without discrimination.

12-Month Lookback – Categories Collected:

8. Children’s Privacy

Our Services are not directed to children under 13, and we do not knowingly collect personal information from them. If we learn that we have collected information from a child under 13, we will delete it. Parents/guardians may contact us at contact@heymila.co to request deletion.

9. Non-Discrimination

We will not deny services, charge different prices, or provide different quality if you exercise your privacy rights.

10. Third-Party Links

Our site may link to other websites we do not control. Their privacy policies apply.

11. Notice of Financial Incentive

If you sign up for emails or SMS in exchange for a discount, we may provide such an incentive. Participation is voluntary; you may withdraw at any time. The value of your data is reasonably related to the value of the incentive offered.

12. Security

We use industry-standard encryption and safeguards but cannot guarantee 100% security of data transmitted online. If a breach occurs involving your personal information, we will notify you as required by law.

13. Changes

We may update this Policy from time to time. Continued use after posting means acceptance.

14. Contact Us

Hey Mila Inc.
Email: contact@heymila.co